“So what kind of magazine is it? The shitty kind?” Ivor Tiefenbrun opening the batting when I interviewed him in 1987 about his Glasgow hi-fi systems company, Linn Products. No complaints, it was a dream interview. Linn is renowned for quality and prices. An LP turntable (they still do them) costs £2000, plus £250 for the power supply. But I was there to find out how products were made. Tiefenbrun’s methods were ambitious and techno-sharp-edge. “Automation as the first step to more automation,” Tiefenbrun said. Getting hold of the stuff wasn’t giving him any joy.
Tilting back, feet on the desk, in jeans and an open-necked shirt (both rare among businessmen then) and wreathed in Gauloise smoke, he railed against suppliers’ poor service and lack of realism. “One quote for the automated handling system was bigger than the budget for the whole new factory. Another company was well down on price but they gazumped us.”
And: “Planning delays eroded our budgets and cost us a fortune. All the state bodies have buggered us about. Some 10% of the building cost is related to fire protection; it’s just a joke.”
A lot of it was too technical – but funny and profane – for general consumption. If he hadn’t been someone with a worldwide reputation he might have been seen as a blowhard. But he often knew more about technology than those supplying it. Later I actually paid to hear him speak about manufacturing at a prestige event organised by the Royal Society of Arts. One memorable sentence: “Those that didn’t know about willies would think it was a good thing to have.”
